- There was no way I could escape with dignity intact.
- I needed some urgent chiropractic care ... and a new pair of shoes. Not necessarily in that order.
- You don't notice the people around you until you need them.
I'd love to hear your ideas on how to convey this benefit. I will give two free movie tickets to whomever can provide the best story about how to effectively convey the safety net benefit of membership before the 15th of October, 2009. Tell your story via adding a comment below (to enter the draw please either put your details on the blog or email me separately).