Julian is an incurable romantic and he recently brought me home a surprise ... an adorable moodle (maltese X miniture poodle) puppy who was born on our wedding day.
This was particularly suprising to me as I was 5 and a 1/2 months pregnant at the time. It was also a shock as, due to my tendency to adopt strays, we already had 3 dogs in the house and I was on a promise not to rescue any more until at least one had moved to the big kennel in the sky.
So when he said he was bringing home a lovely surprise I was expecting a good Thai takeaway and a back massage. Or at least a pizza and a Macgyver DVD. Perhaps that explains Julian's own suprise when he got home and I called out "Bring it up, the table is set and I'm starving!"
Julian named the puppy "Awesome" for the sole reason that he is an awesome little guy. Despite my initial misgivings at the name I have to admit that he is pretty awesome and has quickly become a much loved member of our family. He's a bright little guy. About 5 seconds after he discovered liver treats he was the easiest dog in the world to train. I particularly appreciated how quickly he took to toilet training. My next training priority is getting him to step over it afterwards.
In the office Awesome snoozes the days away on the bottom shelf of the bookcase storing his energy for a good play in the evenings. What an awesome life!
Our Lunch with Matt Moran at Aria Restaurant Brisbane booked out in just 3 days with 40 executives from associations, charities, foundations and other nonprofits from around Brisbane attending. Congratulations to Rori from Queensland Alliance and Penny from AFL Queensland who each won a signed limited edition of Matt's latest cookbook. With the phenomenal success of this event we will be running similar events in Brisbane and other locations again in the near future. Stay tuned!
Julian Moore will speaking at the Networx Networking evening on Wednesday 19 May in Brisbane. This is a great opportunity to pick up some useful sponsorship tips while at the same time expanding your networks.
You will take away practical tips, information and advice you can implement immediately to massively increase your sponsorship income.
Tickets are only $55 (inc GST) for SMS subscribers. To get the discount enter the promotional code: SMS
Tickets include pre-event attendance list, drinks and finger food, event giveaways, networking opportunities, Networx tote bag and presentations.
What a crazy year it's been. So far this year we've moved into new offices (I'm very happy as I now have a window to gaze out of), we got married and ... are we are expecting our first child together in October. So apologies for being a little quiet on the blogs. I promise this will improve now that I am back at work!
We've also been hard at work developing a range of training workshops, consultancy solutions and a couple of other useful resources to assist you and your organisation to be more successful. Stay tuned for more to come shortly!
There are a number of Australian associations and charities pulling in significant sponsorship dollars at the moment. Just this month, one state-based organisation went from less than $50,000 per annum in sponsorship to over $200,000 per annum in just one proposal - and three days.
If you would like to learn who is doing this, how they are doing it, and how you could replicate their success in your own organisation - then you should attend Sponsorship Update. This session has been designed to give you the latest information on what corporates are actively looking to invest in sponsorship and how to take advantage of these opportunities.
In this briefing you will learn critical information that you can apply immediately to your organisation including:
• What corporates are currently spending; • What dollar amounts are being paid; • Who is currently most successful ... and why; • How to actively show your sponsor return on investment through a simple measurement process. • Current opportunities available for proactive organisations.
This is your opportunity to benefit from the country's leading not-for-profit sponsorship professional and learn how organisations are applying the techniques Julian teaches in his Sponsorship Fundamentals workshop.
As per all our events, scholarships apply for low income organisations and those travelling by air to the event (email firstname.lastname@example.org for more information about scholarship eligibility).
If you are excellent at running events, managing volunteers and growing membership ... and are interested in a new challenge ... then read on! One of my clients has an interesting position opening up in Brisbane for a branch manager. Whomever takes the role would need to be a self starter and have the ability to effectively manage relationships while running a busy office. This is a great opportunity for someone who is looking to step up in their career to a new challenge. I've worked with this organisation for a long time and would highly recommend them as an employer. If you are interested in more information please drop me a line at email@example.com.
An association based in New South Wales had a new accountant who had been there for about three months and had yet to talk to a member. It was time for renewals to go out and, being conscientious, he had read the constitution where it clearly stated that "members must be given six months written notice should they wish to resign their membership". So he sent out the renewals with a bright yellow sticker attached that stated "Payment required within 7 days or legal action will be taken". Without speaking to a member he had single-handedly managed to devastate their membership numbers that year (and for several years afterwards).
Renewals are a form of direct mail ... and one that this organisation had roundly stuffed it up. This was unfortunate because direct marketing is not difficult. It is simply a matter of understanding how the different factors work together to produce a successful outcome.
After a lovely long break over Christmas we returned to immediately move offices. So it's been awhile since I've had a moment to sit down and blog - and it's good to be back!
Every year we select a group of 10 people to come with us to the IMEX conference in Frankfurt.
All flights from Australia to Frankfurt, accommodation and transfers are free to those accepted as part of the group. To be eligible you need to be involved in planning, organising or running events outside of Australia and New Zealand.
We're currently taking applications from people in Australia and New Zealand who would like to be included on the program. If you would like to apply for the association hosted buyer programme please click on this link ...
Your registration includes attendance at IMEX and the Association Day and Evening on Monday 24 May (the day before the exhibition opens in Frankfurt). It also includes complimentary:
• Economy flights from Australia • 4/5 star accommodation in Frankfurt • Transfers airport-hotel-exhibition • Exclusive association education programme and networking • Hosted Buyer Lounge access • Fast-track access to the show • Dedicated IMEX support team • Efficient online IMEX appointments system
To qualify for the hosted buyer programme you must be responsible for planning, organising, recommending or making financial decisions for events outside your home country.
IMEX has 3,500 exhibitors from over 150 countries who showcase new and exciting destinations and services. The association day provides you with the opportunity to network with other association people from around the world.
SMS specialises in sponsorship development and training, membership development and training, strategic planning and meeting facilitation. As part of this work they regularly undertake in-house training and speaking. Through their consultancy work they assist organisation with turnarounds, governance overhauls, research, strategic planning and general trouble shooting. You can read testimonials from clients and event delegates on the SMS website. Join the Membership Solutions LinkedIn group to interact with others in the industry.
About Belinda Busoli and Julian Moore
Belinda Moore (formerly Belinda Busoli) is a membership specialist who has assisted hundreds of not-for-profit organisations through Australia, New Zealand, the United Kingdom and the United States of America with their membership challenges.
Belinda is a professional speaker who specialises in training, motivating and up-skilling boards, staff and volunteers to improve membership performance. Known for her enthusiastic style, Belinda presents frequently for not-for-profit organisations. Belinda arrives on the platform armed with an array of topics relating to membership. Revealing insights from personal and professional experiences, she ensures that participants walk away with practical ideas and information that can immediately be applied.
Belinda is the author of the Membership Machine, Australia’s foremost guide to member recruitment and retention.
Belinda produces the monthly "The Income Generator" e-bulletin goes to over 12,000 associations, charities and other nonprofits every month.
Julian Moore is a sponsorship and business development specialist. Until 2008 he was based in Westminster at AVA Ltd where he worked as the Development Manager for a number of different nonprofit organisations including associations, chambers of commerce and sporting clubs.
His role was to assist each client to raise their profile, maximise their revenue streams and increase their surplus. Julian is keen to share his enormous success in this arena with others to enable them to achieve the same level of success for their organisations.
Julian is an engaging speaker who brings a wealth of personal experience to his presentations. He ensures that attendeses walk away with concrete tools, ideas and skills that will assist them to successfully generate funds for their organisations.
Belinda and Julian work together at Strategic Membership Solutions. They had heard about each others' successes via the association grapevine and were keen to meet in person. They were both attending the same conference in Barcelona so they arranged meet for a cup of coffee.
It was love at first sight and many hours later they were still talking over the same cup of coffee (now somewhat colder). After returning to her hotel room later that day Belinda called her mother and told her "I've met the man I'm going to marry". Luckily for them both she didn't tell Julian about that until after they were engaged!
Shortly after Julian moved to Australia and the rest is history. They both passionately love the work they do in the sector almost as much as they love each other - so working together was a foregone conclusion.
They were married in April 2010 and are now expecting their first child together in October. They live in "wedded bliss" in Brisbane with their three dogs ... as well as a large collection of lorikeets, kookaburras and other assorted native birds who have taken up residence in the backyard.